Everyone knows, that any software must be intuitive for the user. You can have a great project idea and big development team, but you can lose your users not taking into account the app’s convenience to them.
So, if you want to create a great product, at first you need to put your users’ shoes on to better understand their needs, values, and expectations.
That’s why knowledge of user experience key principles and professional software usability testing are compulsory. It will improve the quality of the user’s interaction and perception of the product, and respectively make the app helpful for users and profitable for app owners.
Usability testing is obligatory if one must ascertain whether the interface is easy-to-use for the end user. This type of testing determines trouble spots in the interface and provides an opportunity to look at the product from the user’s perspective, and define whether it meets his expectations.
Usability testing can be carried out at any stage of the development, but it would be more effective to conduct it before coding, to set preliminary interface adjustments and to save yourself from costly consequences at the product release stage.
There are many methods of usability testing you can apply to your project, but there are three ones required – comparative, exploratory testing and usability evaluation.
UX testing tips
Comparative usability testing
If there are any analogs of your product on the market, it is good to know what aspects of your product thrive or lag behind, and this is what comparative usability testing helps with. As a result, you receive the evaluation and comparison of products by usability parameters, hence you are able to discriminate weak and strong sides of your app.
Exploratory usability testing
This testing implies finding bugs manually without any documentation or understanding of the product. The exploratory tester should think like a real user and model his behaviour.
As a result, just skimming the app he can find a lot of previously unknown issues.
Usability evaluation is a great practice that helps to gather feedback from users and measure how well they can discover and explore the product, whether the app is effective, safe, productive and – the most important – whether users are satisfied with the product.
Talking about the advantages and disadvantages of usability testing, we can define that product would receive more good than harm after applying this testing. No product is ever going to thrive if it’s not user-friendly, yet usability testing can easily prevent this.
After such testing you would clearly understand who is your audience and what should your product be like to meet its expectations and satisfy its needs. The only disadvantage of usability testing is the human factor that appears when the app is tested by focus groups.
It can give an inaccurate assessment based on statements, thoughts, and preferences of a small number of people. Thus quality usability testing should include the use of different testing methods to reach more efficient and accurate results. Only in this case you can provide the best user experience of your product, and make a seamless and successful app!
Kseniia Shkoda is a manager at QAwerk