Jaguar use AI to develop car that reacts to mood

British car maker, Jaguar Land Rover, are working with AI platforms to make a car that changes the driver’s immediate environment as a response to their mood.

The experimental project works by using biometric sensors found in a forward-facing camera that the driver looks into. The sensors then respond to the facial expressions and adjust the features inside the car, such as heating or ventilation.

The vehicle is also being designed with ambient lighting to induce calmness during times of stress.

Jaguar also hopes to personalise individual driving experiences, through artificial intelligence noticing when a person is starting to show signs of being tired, and so responds by playing a suitable playlist and/or lowering the temperature.

Keep calm and carry on

The overall aim of the plan is to induce driver well-being, with the intention of the mood detection capabilities to make driving a positive experience on the inside, away from the stressful roads on the outside.

Dr Steve Iley, Jaguar Land Rover chief medical officer, said: “By taking a holistic approach to the individual driver, and implementing much of what we’ve learnt from the advances in research around personal wellbeing over the last 10 or 15 years, we can make sure our customers remain comfortable, engaged and alert behind the wheel in all driving scenarios, even monotonous motorway journeys.”

The company also hopes this kind of tech will be beneficial to the development of self-driving cars.

Dr. Iley continued: “As we move towards a self-driving future, the emphasis for us remains as much on the driver as it ever has.”

Other uses of AI

The technology is being used for back seat passengers too. A camera will be attached to the rear headsets which can also detect tiredness and responds in a similar way to the front seats through changing temperatures, dimming the lighting and tinting the windows to help with sleep.

Other previous tests undertaken by Jaguar Land Rover have involved such things as warming steering wheels to help with navigation.

BMW, Cadillac, and Subaru are already using biometric cameras to sense when drivers are becoming distracted.



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